Sneakers - Our Fast moving Historic Analysis
This article will provide a time-line with respect to the invention and background of training shoes.
The difference between what we see today, for example the Lacoste womens trainer and the shoes we saw in the past is huge. However it has take a lot of time to arrive at where we are today.
Trainers are a sports footwear that are these days also worn as a clothing fashion accessory. The term used to describe them may differ a lot from country to country, e.g.
- Trainers - Britain
- Gym boots - Australia
- Running shoes - Canada and Australia
- Tennis shoes and sneakers - USA, Australia
- Gym shoes - Australia, South Africa
The modern day training shoe should certainly trace it's roots back to the 1852 and the creation of rubber. With no rubber there would be no training shoe.
The milestones from the history of the training shoe are:
1890s - The enterprise which ultimately grew to become Reebok was formed in England by J.W.Foster & Sons.
1907 - The Spalding Company makes the first shoes specifically designed for basketball.
1910 - 1919 - The development of the Converse All Stars Basketball shoe. German Adi Dassler forms Adidas after World War One.
1920s and 1930s - Post WW1 mass marketing of sports and sporting goods including trainers.
1936 - Tennis shoes with ventilation holes were developed by Spring Court, from France.
Post World War Two - Puma was formed by Rudi Dassler, the brother of Adidas founder Adi, after a family feud.
1960 - 1969 - The founders of the Nike company import Japanese sneakers into the USA. In 1964 the first all-leather tennis shoe was sold by Adidas. 1968 saw the arrival of the Puma suede trainer.
1970s - Marketing pushes the design and development of sneakers into more and more niches. Shoes for many kinds of sports are highly specialised..
1980 - 1989 - Sneakers are entrenched as an every-day item of casual clothing. Large brands are established including Nike and Reebok. Fresh markets expand, lacoste kids trainers,
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